Free Claude Code skill

ICP Builder for Claude Code

A Claude Code skill that turns a broad market into a specific and filterable B2B targeting brief.

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What does this resource do?

The ICP Builder is a free Claude Code skill that converts a vague market into a practical targeting brief with firmographics, buyer roles, readiness signals, exclusions and one clear ideal customer statement.

Best for: Teams preparing a lead list, narrowing a broad market or correcting campaigns that reach many companies but very few genuine buyers.

What is included

  • Firmographic criteria covering industry, company size, ownership, funding and geography.
  • Buyer roles separated by pain, influence and budget responsibility.
  • Observable readiness signals, explicit exclusions and a final profile that can be translated into data filters.

How to use it

  1. 01Install the SKILL.md file in Claude Code and describe the offer, outcome and strongest existing customers.
  2. 02Answer the short interview with specific examples so the skill can find the common pattern among the best customers.
  3. 03Translate the final profile into source and enrichment filters, then inspect a sample before building the full list.

What to prepare before using it

  • The product, the measurable outcome it creates and the problem it replaces.
  • Examples of the strongest customers and why those organisations received value.
  • Geographic, delivery, contract and market constraints that rule out false fits.

How to judge the output

A useful result names a narrow company segment, exact buyer roles, observable readiness signals and exclusions that can all become practical source or enrichment filters.

Why use this format?

A Claude Code skill stays available as a named workflow and can use the context in the current project. That makes it useful when the task will be repeated, reviewed and improved over time.

Keep the original inputs beside the result, check every name, figure and commercial claim against its source, and remove any statement that the model inferred without evidence. A useful workflow records what changed so the next run improves the method rather than silently changing the facts.

What it does not replace

The skill creates a targeting specification, not the underlying market data. Company facts and readiness signals must still be sourced and verified.

Get the file

Download ICP Builder for Claude Code

Enter your work details once to unlock the Markdown file. The resource is free and ready to use in the workflow described above.

Download ICP Builder for Claude Code

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